Singer/Songwriter Jason Herndon releases new single, “Honey”

Jason Herndon is a singer/songwriter, guitarist, producer, and engineer. He is releasing his third studio record, I Don’t Know, which he wrote and recorded at his West Nashville studio. Herndon is a songwriter for UK’s Southern Crossroads music and is currently a clinician for the iconic C.F. Martin & Co. He has worked in the music industry since 2006 in artist relations, and for the past nine years, he has been country music giant Blake Shelton’s guitar tech. Herndon’s musical style is honest and true Americana mixed with deep Southern roots. Jason was born in Tuscaloosa, AL, and carries strong influence from his Southern upbringing. I Don’t Know is a clear window into Herndon’s craft as a multi-talented player, song crafter, and album maker. I hope you enjoy this conversation with him.

What inspired you to write your new single, “Honey?”

I was inspired to get something off my chest that was bothering me. It’s about leaving something or someone behind and respectfully explaining why it’s time to go. It’s a tribute to what I had and a look at the pain in making a decision to walk away from it.

What was your songwriting and recording process like for “Honey?”

I wrote Honey alone and fairly quickly. After I wrote it, I started thinking about how I wanted it to move or go if you will; I set up a shaker track that felt good to me and recorded the drums. Just a simple beat on the snare, hi-hats, and Kickdrum. After that, it all just fell into place. I played all the other instruments on the track. I wanted to capture a kind of lonesome country feel so I asked Kevin Post to play Pedal Steel Guitar and he nailed it! The song was mixed by Evan Maddox at The Levee in Elba, AL.

Your third studio album, I Don’t Know, is set to be released on July 10. What prompted you to write and record it?

I was working as a guitar tech on a tour that got canceled due to the pandemic. I returned home and needed to Quarantine for 14 days. I think it was after the first day I decided to start writing and recording an EP in my studio, so I did it. I needed something to do as I had a lot on my mind. It was therapy for me. My music has always been that for me.

What is your process for writing new music? Is there anywhere, in particular, you like to write? Any favorite co-writes?

I have a few ways I like to do it. When writing alone, I like to write in my head and not write anything down at first. Then once I work out a line or idea that feels right I start writing things down. I feel like the song is kind of a mystery that has to be solved. What am I trying to say, and what’s the point of the song? After I figure all that out then I try to make it flow and sing well. Then when the puzzle is solved and the picture is clear I’m done.

Co-writes are another story, that’s more of a dance. One person usually brings an idea to the table and you collectively run with it. 2 or 3 people can have very different ideas about what a song should do or say. You have to trust one another and just see what happens. There are 2 co-writes on the I Don’t Know EP. “This Thing,” my last single co-written by Chi McClean and Mountain (to be released on July 10) co-written by Eric Fiedor. Eric is one of my all-time favorite songwriters. There is a lot to learn from that guy.

You’re a clinician for Martin Guitars. Why do you like to play Martin guitars? What Martin/s did you use for this project?

Because they are the best. It’s a Martin and it’s an honor to play the same guitars that many of my heroes have used over the years. I used a D28 and 000–17 SM. You can really hear the 000–17 on “Honey.” Great fingerpicking guitar.

Outside of being a songwriter, touring musician, and Martin clinician, you’re often recognized as the touring guitar tech for country music great Blake Shelton. How long have you been working with Blake? What has your experience been like working with him? Any great touring stories?

I have worked for Blake for 8–9 years. The experience has been amazing, he’s a wonderful human being. I think the great story to share is the consistent love and kindness we experience on the road with our “Road Family.”

Prior to working with Blake, you toured extensively with “The Jason Herndon Band,” as well as with other bands. What was your favorite venue to perform in? Memories of any particular shows that stand out?

There used to be a bar/restaurant in Tuscaloosa, AL called Hale’s Tavern. Wright Hale, the owner, let us play there a lot and it was a great place to play your own music. I loved playing there. I’ve played the Bluebird a few times and that was an amazing experience as well.

Check out the new single here.